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Top Business Certification Programs for Career Advancement
A business certification can make your skills stand out and help you get the right salary.
Written by: Sean Peek, Senior AnalystUpdated Aug 25, 2025
Editor Verified:
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Table of Contents
The Association for Financial Professionals reported that 87 percent of executives, 81 percent of supervisors and 90 percent of human resources (HR) professionals believe that individuals with certifications bring value to the workplace and are considered better performers than those without certifications. This perceived value can result in higher salaries, improved benefits and better career opportunities.
If you’re looking for the right business certification to take your career to the next level, we’ve outlined some popular options and their respective demand from hiring employers.
The best business certifications
Defining the best “business certification” can be difficult. To narrow the field, we reviewed general business and management credentials, customer resource management (CRM), supply chain, sales and purchasing certifications. Most of the certifications we selected as “best” are vendor-agnostic — not tied to a specific system or application — and we researched several credentials from SAP, SAS and similar companies that specialize in business applications.
Why it matters: The CAPM is ideal for up-and-coming project managers looking to establish credibility and advance their earning potential by up to 25 percent more than non-certified professionals.
Requirements and format: You need to show proof of a high school diploma, GED or global equivalent. By the time you take the exam, you need to have attained 23 hours of project management education. The single exam has 150 questions and is available through Pearson VUE.
Target audience: Entry-level to mid-level professionals seeking their first project management credential.
Cost: $225 for PMI members or $300 for nonmembers. The certification is valid for five years and you must retake the exam to maintain the credential.
PMI has other certifications aimed at the business community, such as the Project Management-related credentials: Professional, PMI Professional in Business Analysis, Portfolio Management Professional, Program Management Professional and PMI Scheduling Professional.
The PMP from PMI is among the most recognized and sought-after certifications for both business and information technology. The requirements are stiff but the career benefits are substantial, with PMP holders commanding some of the highest premiums in project management.
Why it matters: Among the most in-demand certifications with 24,780 job postings mentioning PMP specifically as of Q1 2025.
Requirements and format: Option one requires a high school diploma, associate degree or global equivalent; 60 months experience leading projects; and 35 hours of project management education. Option two is a four-year degree, 36 months leading projects and 35 hours of project management education. You must pass a 180-question exam to earn the PMP, which is available through Pearson VUE.
Target audience: Mid-level to senior project managers with significant hands-on experience.
Cost: The exam costs $425 for PMI members and $675 for nonmembers. You maintain the PMP certification by earning 60 professional development units every three years.
Exam Edge offers affordable practice tests for both the PMP and CAPM certifications.
Business analysis
Certified Business Analysis Professional (CBAP)
If you’re interested in analyzing business needs and coming up with solutions, take a look at the CBAP by the International Institute of Business Analysis (IIBA).
Why it matters: The CBAP is an advanced certification aimed at managers and leaders, with strong market demand reflected in over 3,200 job postings as of Q1 2025.
Requirements and format: You need at least 7,500 hours of business analysis experience over the last decade and 900 of those hours must directly relate to four of the six BABOK Guide knowledge areas. On top of that, you need at least 35 hours of professional development credits (earned over the last four years), plus two references. The CBAP exam has 120 multiple-choice questions, based on scenarios and case studies and is available through PSI.
Target audience: Senior business analysts and managers with more than five years of business analysis experience.
Cost: The exam costs $350 for IIBA members or $505 for nonmembers and a $145 application fee is required. To maintain the CBAP, credential holders must earn at least 60 continuing development units within three years of achieving certification.
The IIBA offers related credentials, such as the Entry Certificate in Business Analysis, Certificate of Capability in Business Analysis, Agile Analysis Certification and Certification in Business Data Analytics.
The American Production and Inventory Control Society (APICS) is all about understanding the supply chain. As part of its goal to develop qualified operators, supervisors and leaders, it offers the Certified Supply Chain Professional (CSCP) and a few other certifications.
Why it matters: APICS-certified supply chain professionals earn median salaries of $100,000 – 27 percent greater than those with no certification, with CSCP holders specifically earning 36 percent higher salaries, according to ASCM’s 2023 supply chain salary report.
Requirements and format: To earn the CSCP, you need a bachelor’s degree or equivalent, at least one other approved certification and at least three years of related business experience. The CSCP covers supply chain concepts and technology, plus strategies for end-to-end operations, from supplier to company to consumer.
Target audience: Supply chain professionals with bachelor’s degrees and at least three years of relevant experience.
Cost: You also need to pass an exam that costs $1,420 to $1,975, depending on your APICS membership status.
Are you SAP savvy? SAP, a European multinational software program, stands for “systems, applications and products.” The software is used by companies around the world to manage business operations and customer relationships across several lines of business, including human resources, marketing, sales, manufacturing and supply chain.
Why it matters: The SAP Certified Application Associate – CRM recognizes a consultant’s skills in understanding and using SAP CRM software, including how it integrates with other SAP solutions like NetWeaver.
Requirements and format: SAP recommends that candidates have a combination of experience and training before sitting for the certification exam; training courses are available if needed. The exam has 80 questions and you can take the exam through the SAP Certification Hub.
Target audience: IT professionals and business consultants working with SAP systems.
If you’ve ever worked with or considered using a CRM platform, you’ve likely heard of Salesforce. From help desk and lead management to sales and customer service, Salesforce is an all-in-one CRM platform that scales with a business’ needs as it grows. The platform has become so popular since its launch in 1999 that it’s considered an industry leader and one of the best CRM solutions available.
Why it matters: If you’re looking to leverage the platform at an administrative level, Salesforce offers this certification program to increase your knowledge of the platform.
Requirements and format: The program requires you to take several classes and workshops before completing a proctored credential exam. Salesforce suggests that anyone seeking this certification should already have a decent handle on the platform since the certification seeks to build upon their understanding of existing features and functions.
Target audience: Salesforce administrators and power users seeking formal recognition of their platform expertise.
Cost: The exam typically costs $200. Once you complete this program, the company also offers the Advanced Administrator certification to further your knowledge of the platform.
Over 150,000 companies worldwide use Salesforce, making certified administrators highly sought-after professionals in today's job market
Database and cloud technologies
Oracle Certified Professional (OCP)
Oracle is a leading cloud database software company that helps apply the nebulous digital concept to numerous business functions. More than two million people have earned their OCP credentials and our initial research found more than 2,000 job openings for the designation.
Why it matters: With numerous certification paths spanning the platform’s cloud-based and on-premises software and hardware solutions, Oracle offers comprehensive training for in-demand database and cloud skills.
Requirements and format: Oracle offers free learning courses in a wide range of specialties. Once you’re ready for an exam, you must purchase a voucher. The vouchers are good for six months, giving you enough time to hone your skills with the Oracle platform before committing to a test.
Target audience: Database administrators, developers and cloud architects working with Oracle technologies.
Cost: Most Oracle Certification exams cost $245, with Junior Associate exams priced at $95 for entry-level candidates. Oracle also offers learning subscriptions ranging from $1,695 to $6,995 that include multiple exams and unlimited access to training content for 12 months.
The industry and career you operate in will determine which certifications are best for you. Here are some other great options based on certain industries:
Accounting and finance: If you work in accounting or finance, you are probably already familiar with the certified public accountant certification and certified management accountant certification. You may want to check out other popular accounting and finance certifications like Certified Government Financial Manager, Chartered Financial Analyst certification and the Enrolled Agent credential.
Purchasing: The American Purchasing Society is the membership organization behind the Certified Purchasing Professional, Certified Professional Purchasing Manager, Certified Green Purchasing Professional, Certified Professional in Distribution and Warehousing and Certified Professional Purchasing Consultant programs.
Global business: On the global front, the Institute of Management Consultants offers the Certified Management Consultant certification and NASBITE’s Certified Global Business Professional focuses on global business management and marketing, supply chain management and trade finance.
Check out our free guide to marketing certifications to see what other learning and certification options can help your marketing career.
Free certification spotlight
Several high-quality business certifications are available at no cost, making them accessible entry points for career development:
HubSpot Inbound Marketing: This free certification course consists of nine lessons, complete with 24 videos and seven quizzes, which takes almost five hours to complete. It teaches how to use content creation, social media and other inbound marketing methods to your advantage.
Google Digital Marketing & E-commerce Certificate: Google career certificates are offered through Coursera with financial aid available.
Microsoft Learn certifications: Free learning paths are available for various Microsoft business applications.
Oracle University free courses: These cover database fundamentals and cloud concepts.
Salesforce Trailhead: This free learning platform offers multiple certification preparation tracks, available for all skill levels.
Certification comparison table
Certification
Provider
Cost
Duration
Benefits
CAPM
PMI
$225 to $300
3 hours (with a 10-minute break)
Up to 25 percent salary increase, entry-level credential
PMP
PMI
$425 to $675
3 hours and 50 minutes (with two 10-minute breaks)
Highly in-demand, senior-level
CBAP
IIBA
$350 to $650
3 hours and 30 minutes
Advanced business analysis skills, leadership roles
No matter what field you work in, business certifications can help you excel in your career.
How to choose the right certification
Selecting the right business certification requires careful evaluation of your career stage, industry demands and return on investment to ensure the credential aligns with your professional goals.
1. Assess your career goals.
Determine whether you’re seeking entry-level credibility, mid-career advancement or executive-level recognition. Entry-level professionals should consider CAPM or free certifications, while experienced professionals benefit from PMP, CBAP or specialized vendor certifications.
2. Evaluate industry demand.
Research job postings in your target market. Our analysis shows PMP leads with 24,780 postings, followed by CAPM (3,923), HubSpot (3,371), and CSCP (3,306) as of Q1 2025.
3. Consider the return on investment.
Factor in both cost and potential salary impact. While CSCP requires significant investment ($1,420 to $1,975), it delivers 36 percent salary premiums. Free certifications like HubSpot provide immediate value with no financial risk.
4. Match prerequisites to your background.
Ensure you meet experience requirements. CBAP requires 7,500 hours of business analysis experience, while CAPM only needs a high school diploma and 23 hours of education.
5. Plan for maintenance requirements.
Consider ongoing certification requirements. PMP requires 60 PDUs every three years, while CAPM requires complete re-examination every five years.
Industry trends and market insights
The business certification landscape is evolving rapidly as organizations prioritize skills-based hiring over traditional degree requirements. Recent data reported by IBISWorld shows the business certification and IT schools sector has been rising at a CAGR of 7.6 percent over the past five years, reaching 15,731 institutions and $6.4 billion in revenue nationwide.
This growth reflects the rise of online MBA alternatives and increased demand for skill-based credentials. Professionals are increasingly choosing targeted certifications over lengthy degree programs, with many earning multiple certifications to demonstrate comprehensive expertise. Security and governance certifications, particularly those from ISACA, have shown remarkable growth with pay premiums rising 37 percent for CGEIT certification holders and 20 percent for CISM professionals.
Job site search results
The following table lists the top business-related certifications based on the number of open positions on a single day that call for the certification specifically. This isn’t a scientific analysis in which every job description is examined (especially when the numbers reach the hundreds or thousands); it’s just an overall glance at search numbers as of Q1 2025.
Certification
SimplyHired
LinkedIn Jobs
Total
CAPM
720
3,203
3,923
CBAP
320
2,931
3,251
CSCP
595
2,711
3,306
PMP
21,504
3,276
24,780
SAP Certified Application Associate – CRM
15
3,286
3,301
Salesforce Certified Administrator
366
1,388
1,754
HubSpot Inbound Marketing
491
2,826
3,371
OCP
272
2,332
2,604
FAQs
The most impactful certifications depend on your field; however, some of the best business certifications to strengthen your resume include PMP, CBAP, CSCP and digital marketing credentials like Google Analytics or HubSpot. These are highly recognized by employers and show expertise in key business areas.
Yes, several reputable organizations offer free business certifications online, such as Google’s Digital Garage, HubSpot Academy and Salesforce Trailhead. These platforms provide free courses and certification exams in marketing, sales, analytics and general business skills.
Certifications in project management, cloud technologies and cybersecurity often offer the highest ROI, with credentials leading to above-average salary increases, promotion opportunities and strong demand across industries.
Skye Schooley and Kim Lindros contributed to this article.
Sean Peek co-founded and self-funded a small business that's grown to include more than a dozen dedicated team members. Over the years, he's become adept at navigating the intricacies of bootstrapping a new business, overseeing day-to-day operations, utilizing process automation to increase efficiencies and cut costs, and leading a small workforce. This journey has afforded him a profound understanding of the B2B landscape and the critical challenges business owners face as they start and grow their enterprises today.
At business.com, Peek covers technology solutions like document management, POS systems and email marketing services, along with topics like management theories and company culture.
In addition to running his own business, Peek shares his firsthand experiences and vast knowledge to support fellow entrepreneurs, offering guidance on everything from business software to marketing strategies to HR management. In fact, his expertise has been featured in Entrepreneur, Inc. and Forbes and with the U.S. Chamber of Commerce.