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Max Freedman profile picture

Max Freedman

Senior Analyst & Expert on Business Operations
Introduction
About Me

For almost a decade, Max Freedman has been a trusted advisor for entrepreneurs and business owners, providing practical insights to kickstart and elevate their ventures. With hands-on experience in small business management, he offers authentic perspectives on crucial business areas that run the gamut from marketing strategies to employee health insurance.

At business.com, Freedman primarily covers financial topics, including debt financing, equity compensation, stock purchase agreements, SIMPLE IRAs,  differential pay, workers’ compensation payments and business loans.

Freedman’s guidance is grounded in the real world and based on his years working in and leading operations for small business workplaces. Whether advising on financial statements, retirement plans or e-commerce tactics, his expertise and genuine passion for empowering business owners make him an invaluable resource in the entrepreneurial landscape.

Experience
Managing Editor, Staff Writer, Freelancer at SCS Creative
June 2017 - Present
Freelance Music Critic and Journalist at Self-Employed
February 2017 - Present
Managing Editor at Nordic Spotlight
September 2018 - June 2019
Education
Rutgers University
B.S.
Materials Science
Awards and Honors
Best Topic-Specific Blog
Issued by Content Marketing Institute
August 01, 2023
Max's Activity
How to Create a Market Research Plan - thumbnail
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How to Create a Market Research Plan
Market research plans define an existing problem and/or outline an opportunity. From there, the marketing strategy is broken down task by task.
Updated December 06, 2023
What Is an Audited Financial Statement? - thumbnail
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What Is an Audited Financial Statement?
Learn what an audited financial statement is, why your business might need one, and how unaudited accounting reports differ.
Updated October 30, 2023
Debt vs. Equity Financing - thumbnail
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Debt vs. Equity Financing
If you are considering debt or equity financing, it is important to know the pros and cons of each.
Updated January 18, 2024
How to Structure a Stock Purchase Agreement (Template) - thumbnail
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How to Structure a Stock Purchase Agreement (Template)
A stock purchase agreement outlines the sale of company stock to buyers. Here's how to create a stock purchase agreement, along with a helpful template.
Updated April 04, 2024
What Is OSHA Compliance? - thumbnail
article
What Is OSHA Compliance?
This guide explains OSHA and the regulations it sets for workplace safety and employee health. Learn how your small business can comply with OSHA.
Updated February 14, 2024
Employer Jury Duty Requirements: How Jury Duty Works - thumbnail
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Employer Jury Duty Requirements: How Jury Duty Works
Jury duty is a common cause of missed workdays. Learn how jury duty works, the employment laws that apply, and how to handle jury duty as an employer.
Updated April 04, 2024
The Small Business Guide to SIMPLE IRAs - thumbnail
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The Small Business Guide to SIMPLE IRAs
SIMPLE IRAs are an excellent retirement benefit option for small businesses to present to employees. Learn how SIMPLE IRAs work and what you need to know.
Updated February 14, 2024
The Psychology of Sales - thumbnail
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The Psychology of Sales
There is a lot of psychology involved in trying to make a sale. Here are the key principles to understand when you're marketing to your customers.
Updated February 02, 2024
Health Insurance Employer and Employee Costs in 2024 - thumbnail
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Health Insurance Employer and Employee Costs in 2024
Health insurance costs are a major factor in an employee benefits package. Here's what to expect from employer-sponsored plans this year.
Updated April 10, 2024
Should You Accept Equity as Compensation? - thumbnail
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Should You Accept Equity as Compensation?
Equity compensation is a strategy used to improve a business’s cash flow. Instead of a full salary, the employee is given a partial stake in the company.
Updated January 29, 2024
How to Survive Working 12-Hour Shifts - thumbnail
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How to Survive Working 12-Hour Shifts
Some professions, like truck drivers, nurses and police officers, require long shifts due to on-the-job duties. Learn tips for surviving 12-hour shifts.
Updated April 10, 2024
Marketing to College Students - thumbnail
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Marketing to College Students
College students value companies with authenticity. Learn how to reach this demographic through social media and using online and traditional tactics.
Updated December 20, 2023
Need a Business Phone Number, But Not a Business Phone? - thumbnail
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Need a Business Phone Number, But Not a Business Phone?
A phone isn’t always necessary to do business these days. There are a number of options if you don’t need a traditional system.
Updated September 05, 2024
Want to Support a Charity? Qualities Businesses Should Seek Out - thumbnail
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Want to Support a Charity? Qualities Businesses Should Seek Out
The charity you select should not only align with your company values but also be a good fit for your customers, employees and the community you serve.
Updated November 12, 2024
How to Print Postcards at Home With Word Processing Software - thumbnail
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How to Print Postcards at Home With Word Processing Software
Creating your own postcards at home is not too difficult. Here is what you need and how to do it.
Updated December 12, 2023
What to Know Before You Refinance Your Business Loans - thumbnail
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What to Know Before You Refinance Your Business Loans
Evaluate these five elements before you move forward with refinancing.
Updated July 15, 2024
Guide to the Workers’ Compensation Claim Process - thumbnail
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Guide to the Workers’ Compensation Claim Process
Business owners should ensure their employees understand the workers' compensation claims process. Learn what's entailed and how the claims process works.
Updated January 09, 2024
How to Calculate Night Shift Differential Pay - thumbnail
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How to Calculate Night Shift Differential Pay
Night shift differential pay applies to employees who don't typically work night shifts. Learn how to calculate and apply night shift differential pay.
Updated November 06, 2023
Guide to Marketing Certifications - thumbnail
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Guide to Marketing Certifications
Marketing certificates bolster your digital and traditional marketing skills and job prospects. Learn about marketing certifications and which are best.
Updated November 05, 2024
Your Best Asset: The Power of Customer Loyalty and Its Significance - thumbnail
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Your Best Asset: The Power of Customer Loyalty and Its Significance
Attracting and retaining customers is crucial for a business' long-term growth. Learn why customer loyalty is critical and how to build and maintain it.
Updated October 15, 2024