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Buying Guides

Latest: Advice, Tips and Resources

Review
Insperity PEO Services Review and Pricing
By Skye Schooley | April 19, 2024

Insperity provides PEO services to businesses needing benefits administration, payroll processing, risk management resources and HR consulting. Its competitive pricing and flexible plan make it a...

Article
What Is ERP Software and How Can It Increase Efficiency?
By Jamie Johnson | April 19, 2024

Find out how ERP software can help you efficiently manage the most important operations of your business.

Article
Paid vs. Organic Social Media: How to Strike the Right Balance
By Skye Schooley | April 19, 2024

Find out the pros and cons of paid and organic social media marketing. Learn the right balance between both strategies.

Article
Why HR’s Organizational Structure Matters
By Skye Schooley | April 18, 2024

Ensuring your HR team is appropriately organized and structured is critical to your success. Here's more about the structure types and why they matter.

woman at a job interview
Article
5 Challenges to Outsourcing HR (and How to Overcome Them)
By Skye Schooley | April 18, 2024

If you're considering outsourcing your HR, keep these challenges in mind so you'll know what to look for in the right service.

Article
Holiday Marketing: 5 Reasons Why Customer Loyalty Programs Are Essential 
By Sean Peek | April 18, 2024

Loyalty programs can help companies land new customers and nurture them into devoted brand advocates. Here are five reasons why such promotions work.

Pipedrive logo
Review
Pipedrive Review and Pricing
By Mark Fairlie | April 18, 2024

Pipedrive is a powerful CRM with exceptional sales automation features. Learn how Pipedrive can help you customize and streamline complex workflows.

Businesswoman presenting in a meeting
Article
7 Things Entrepreneurs Should Know About Sales and Marketing Today
By Jamie Johnson | April 18, 2024

Successful entrepreneurs have adjusted marketing and sales mindsets to incorporate digital tools and analytics. Learn today's marketing and sales trends.

Article
Email Etiquette: 10 Ways to Respect Your Customers’ Time
By Skye Schooley | April 18, 2024

Email is an effective tool for connecting with customers. However, it's crucial to be considerate and respectful. Learn 10 important email etiquette tips.

Article
11 Powerful Reasons to Invest in CRM Software
By Mark Fairlie | April 18, 2024

Discover the 11 ways that CRM software makes customers stay with you longer, turn more inquiries into orders and help sales and marketing work together.

Man giving presentation in boardroom
Article
What Is Lead Scoring?
By Julie Thompson | April 18, 2024

When you rank leads using lead scoring, you can better determine conversion point thresholds and increase sales efficiency. Learn how to score leads.

Article
What Is Workflow Automation?
By Julie Thompson | April 18, 2024

Automating manual processes improves efficiency and eliminates human error. Learn about workflow automation and how to create an automated workflow.

Review
Salesforce CRM Review and Pricing
By Nadia Reckmann | April 18, 2024

Salesforce CRM helps businesses manage and support customer relationships. Learn about Salesforce CRM's features, customization options, pricing and more.

Man working from home
Article
How to Make Your CRM Your Company’s Most Flexible Tool
By Mark Fairlie | April 18, 2024

Learn how to choose and implement flexible CRM software for your small business and which systems might work best for your company.

Article
The Best PayPal Alternatives
By Jennifer Dublino | April 18, 2024

PayPal is a popular payment facilitator. However, several alternatives may be better suited to your business. Learn about the best PayPal alternatives.

businesswoman looking at a screen
Article
CRM Adoption, Market Size, and Usage
By Chad Brooks | April 18, 2024
Article
How Photoshop Has Maintained Market Dominance
By Sean Peek | April 18, 2024

Photoshop remains supreme among editing software for photos, graphics and videos. Here's how and why to use Photoshop for your business.

Group meeting at a conference table
Article
HR Management Systems Market Report for Small Businesses
By Chad Brooks | April 18, 2024
Article
Open for Business: 5 Options for Setting Up an Online Store
By Jennifer Dublino | April 18, 2024

There are various ways to open an e-commerce store and start selling online. Learn your online store options and their pros and cons.

Zoho CRM logo
Review
Zoho CRM Review and Pricing
By Mark Fairlie | April 18, 2024

Zoho CRM is an intuitive platform with features that help businesses struggling with the challenges of expansion. Learn about Zoho's features and pricing.

Article
How Social Selling Can Improve Your Sales Process
By Julie Thompson | April 18, 2024

Learn how connecting with prospects on social media can improve your lead-generation efforts.

Article
PayPal vs. Merchant Account: What’s the Difference?
By Jennifer Dublino | April 18, 2024

As you expand the types of payment options available at your business, here are the pros and cons of two popular ways for customers to pay.

Article
Looking for Business Insurance? 10 Questions to Ask a Prospective Broker
By Kimberlee Leonard | April 17, 2024

Business insurance is critical – and complex. Learn how to vet a reputable broker who can help you decide which risks to insure against and for how much.

Article
Purchasing a Copier? Here’s What You Need to Know
By Sean Peek | April 17, 2024

Even with a reduction in workplace paper usage, office copiers are an essential operational tool. Learn the features and costs of top copiers.

Article
‘Bad’ Business Ideas That Made Bank
By Sean Peek | April 17, 2024

Does your business idea seem ridiculous on the surface? Take inspiration from these 10 businesses that found success despite starting with a "bad" idea.

Article
10 Signs a Customer Is Not Worth Your Time
By Jennifer Dublino | April 17, 2024

The customer isn't always right. Some customers are toxic or consume too many of your resources. Here's how to identify when to part ways.

Article
What Your Wheels Say: The Top 10 Cars for CEOs
By Sean Peek | April 17, 2024

Check out our list of the top 10 cars for CEOs and what these cars say about your personality.

rude manager yelling at an employee
Article
Who Are You Hiring? The Shocking Cost of Resume Fraud
By Skye Schooley | April 17, 2024

Find out what resume fraud is, how it may impact your small business, and how to spot it.

Article
Ways to Prepare for a Gen Z Workplace
By Jennifer Dublino | April 16, 2024

Generation Z is flooding the workplace. Here is how you can prepare to meet the needs of this demographic and their unique perspective.