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Your brand's name is the foundation for all your future marketing and sales communications. Follow these tips to make it the best possible brand name.
The best internal communication tools help remote and in-office teams improve their relationships and workflows. See our top picks.
Learn the ins and outs of 401(k) plans to make sure you comply and help your employees save as much as possible.
Have you ever considered starting a genealogy business? This guide will walk you through the steps of starting a home-based genealogy business.
Predatory customers are hurting your business. Learn the five types of toxic customers you may face and how to stop marketing to them.
Restaurant management systems are essential tools that help you manage sales, staff, inventory and more. Learn which type might benefit your business best.
Thermal and impact receipt printers do the same job but are suited to different locations.
Social media marketing is effective for brands, but it's evolving rapidly. Learn how to leverage social media marketing today and identify future trends.
Social media followers are key to growing your brand reputation. Learn how to engage your social media audience with strategic content and other practices.
A White Lotus guide to customer service
Is your client dodging your emails and calls? It might be time to move forward. Here's how to handle the situation.
SMS marketing is text message marketing and mobile marketing refers to a multichannel digital marketing strategy. Learn how to use both marketing methods.
Accepting customer payments by SMS text can be quick and secure. Learn how to start accepting SMS payments and why this feature can improve your business.
SMS and MMS are two different ways to send text messages. Learn how to choose the right one for your small business’s marketing campaign.
Follow these tips and tricks to make sure your next hire has the leadership skills you need on the team.
Crystal claims it can give you accurate personality insights on customers, prospects, candidates and co-workers to help you sell more and manage better.
Business owners who want a cohesive workplace must ensure new hires fit the company culture. Learn why a cultural fit is vital and how to qualify people.
Learn what happens when you can't pay back your small business loan from the SBA.
Your SBSS score matters when you're applying for a small business loan. Here's what you need to know.
A statement of shareholder equity can tell you if your business is doing well or if it's time to fine-tune some of your activities.
Brand advocacy is when customers are so happy with your brand that they promote it. Learn how to encourage organic advocacy and find brand ambassadors.
In a holacratic workplace, there's no traditional leadership hierarchy; team members assume multiple roles. Learn if holacracy is right for your business.
If you operate a small fleet for your business, you may be required to abide by FMCSA regulations for electronic logging devices (ELDs).
Social followers don't always want a hard sell, but you must accomplish business goals. Learn what to post and how much of each content type is optimal.
Corporate wellness programs are company-led initiatives to improve or maintain employee health and well-being. Learn the benefits and risks involved.
Small business owners are constantly pulled in different directions. Follow these time-management tips to maximize your effectiveness.
Learn strategies and techniques for hiring employees as you build up a staff for your small business.
Credit card receivables are a vital short-term financing source. Learn how to leverage your credit card receivables to get cash for your business quickly.
While most employers offer direct deposit for paychecks, it's not helpful for employees without banking options. Learn some direct deposit alternatives.
You shouldn't cut corners when it comes to business insurance. Here are ways to reduce your insurance premiums without sacrificing coverage.