Buying Guides

SMS marketing is text message marketing and mobile marketing refers to a multichannel digital marketing strategy. Learn how to use both marketing methods.

This guide explains the differences between tethering and mobile hotspots, as well as which one might be better for your business.

Payroll reports list pay rates, hours, overtime, vacation, withholdings and more. Here's what your business needs to know about payroll reporting.

Thermal and impact receipt printers do the same job but are suited to different locations.

Social media followers are key to growing your brand reputation. Learn how to engage your social media audience with strategic content and other practices.

A White Lotus guide to customer service

Is your client dodging your emails and calls? It might be time to move forward. Here's how to handle the situation.

Accepting customer payments by SMS text can be quick and secure. Learn how to start accepting SMS payments and why this feature can improve your business.

SMS and MMS are two different ways to send text messages. Learn how to choose the right one for your small business’s marketing campaign.

Follow these tips and tricks to make sure your next hire has the leadership skills you need on the team.

Crystal claims it can give you accurate personality insights on customers, prospects, candidates and co-workers to help you sell more and manage better.

Businesses rebrand for various reasons, including growth and new market outreach. Learn how to begin rebranding and what rebranding mistakes to avoid.

Learn what happens when you can't pay back your small business loan from the SBA.

Learn how to improve communications and optimize your entire business with a phone system capable of handling multiple calls simultaneously.

Your SBSS score matters when you're applying for a small business loan. Here's what you need to know.

A statement of shareholder equity can tell you if your business is doing well or if it's time to fine-tune some of your activities.

Brand advocacy is when customers are so happy with your brand that they promote it. Learn how to encourage organic advocacy and find brand ambassadors.

Should you start surcharging to mitigate credit card processing fees? Learn the pros and cons of surcharging, as well as some alternatives.

See how telematic systems help you keep track of your fleet and machinery, allowing you to plan a safer, more efficient worksite.

How much will a crummy employee set your business back? Find out here and get the steps to resolve the issue.

In a holacratic workplace, there's no traditional leadership hierarchy; team members assume multiple roles. Learn if holacracy is right for your business.

If you operate a small fleet for your business, you may be required to abide by FMCSA regulations for electronic logging devices (ELDs).

Social followers don't always want a hard sell, but you must accomplish business goals. Learn what to post and how much of each content type is optimal.

Corporate wellness programs are company-led initiatives to improve or maintain employee health and well-being. Learn the benefits and risks involved.

Small business owners are constantly pulled in different directions. Follow these time-management tips to maximize your effectiveness.

Learn strategies and techniques for hiring employees as you build up a staff for your small business.

Credit card receivables are a vital short-term financing source. Learn how to leverage your credit card receivables to get cash for your business quickly.

While most employers offer direct deposit for paychecks, it's not helpful for employees without banking options. Learn some direct deposit alternatives.

You shouldn't cut corners when it comes to business insurance. Here are ways to reduce your insurance premiums without sacrificing coverage.

Create a bereavement leave policy that follows these laws and best practices.