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Latest: Advice, Tips and Resources

Article
Types of Phone Systems for Small Businesses
By Mark Fairlie | September 06, 2024

There are three primary types of business telephone systems: KSU, PBX and VoIP. Learn about each option and decide which one is best for your business.

Article
How to Choose a Mobile POS System
By Skye Schooley | September 06, 2024

There are a lot of mobile point-of-sale apps out there. How do you choose the best mobile POS for your business?

Article
What Is a VoIP Number?
By Mark Fairlie | September 05, 2024

A VoIP number is a dedicated phone number assigned to a user and not tied to a physical line. Learn how VoIP numbers work and how to get one.

Article
How to Manage Your Small Business Through a Crisis
By Mark Fairlie | September 05, 2024

Here's how you can navigate a crisis successfully and stay in business.

Article
8 Reasons Why the Cash-Only Model Doesn’t Work for Small Businesses
By Mark Fairlie | September 05, 2024

Customers want payment options, making the cash-only model inconvenient. If your business doesn't accept credit cards, here are eight reasons you should.

Article
Stand Out: 5 Ways to Combine Traditional and Digital Marketing
By Kelly Bosetti | September 04, 2024

Digital marketing helps businesses reach a vast online audience, but traditional marketing can help consumers find your brand. Learn to combine the two.

Article
How to Improve Relations Between Your Managers and Employees
By Sammi Caramela | August 29, 2024

The relationship between your managers and your employees is key to maintaining a productive and happy workplace. Get relationship management tips.

Article
Do You Have a Toxic Employee Wreaking Havoc in Your Business?
By Skye Schooley | August 29, 2024

Learn how to spot toxic employees and develop strategies to ensure they don't ruin your business.

Happy coworkers
Article
Massages and Pets and Beer, Oh My! Creative Perks for Improved Morale
By Skye Schooley | August 29, 2024

Add these creative benefits to your employee benefits package to attract and retain staff, reduce stress and burnout, and improve company morale.

Article
5 Ways a UX Designer Can Benefit Your Company
By Jamie Johnson | August 29, 2024

A user experience, or UX, designer makes products accessible and usable. Learn how a UX designer can optimize your offerings and help your small business.

Article
Managing Resources: ERP Industry Trends That Impact the Bottom Line
By Mark Fairlie | August 29, 2024

Enterprise Resource Planning (ERP) helps businesses drive quality by recording and storing real-time business performance data. Learn ERP trends to watch.

Article
The Rule of 9s: Will Charm Pricing Work for Your Business?
By Kimberlee Leonard | August 27, 2024

Don't leave your pricing strategy to guesswork. Charm pricing has been proven to lift sales, but will it work for you? Read on to learn more.

businessman talking on a phone in an office setting
Article
Sell Yourself: 7 Secrets to Appearing Confident During a Sales Pitch
By Julie Thompson | August 27, 2024

Build sales pitch confidence through consistent practice, product belief, determined attitude, authentic expressions and allowing yourself to make mistakes.

Article
How to Choose the Best Call Center Software
By Mark Fairlie | August 27, 2024

Cloud-based call center software costs $20-$200+ per user monthly. Key features include call blending, CRM integration, IVR systems, and 24/7 support.

investment
Article
Reinventing Business Intelligence: 10 Ways Big Data Is Changing Business
By Jennifer Dublino | August 23, 2024

What is big data, and how can you use it to increase your business's success?

Article
The Shocking Truth: Why Every Company Is a Technology Company
By Kimberlee Leonard | August 22, 2024

Companies must adopt a tech mindset in their corporate identity. Learn why every business is a tech company and how to incorporate tech in your operations.

Business owner working on a laptop
Article
Starting a Business From Home: The Ultimate Checklist
By Julie Thompson | August 22, 2024

Starting a business requires an organized approach to administrative, legal and practical tasks. Follow this checklist to start a business from home.

happy business team at a conference table
Article
5 Warning Signs You Need to Outsource Your HR
By Skye Schooley | August 22, 2024

Should you outsource your company's HR functions? Here are five signs that outsourcing HR may be your best strategy.

Article
Guide to Email Marketing
By Kiely Kuligowski | August 22, 2024

Email is a crucial marketing channel for small businesses. Learn the basics of effective email marketing tactics and how to stay compliant with email laws.

Article
Should You Pick the Cheapest Payroll Service?
By Sean Peek | August 22, 2024

QuickBooks, Rippling, Gusto and Zenefits are among the cheapest payroll services that also boast a range of features for small businesses.

We're Gonna Need Cake book cover
Article
Why Real Authenticity (Not the LinkedIn Version) Is “Messy” [Full Q&A]
By Antonio Ferme | August 22, 2024

Our interview with leadership coach and author Valerie Garcia

Business owner working on a laptop
Article
6 Email Marketing Challenges and How to Overcome Them
By Jennifer Dublino | August 22, 2024

Email marketing is effective, but it has its share of obstacles. Find the solutions to email marketing's biggest issues.

Article
The Pros and Cons of Offering Money-Back Guarantees
By Sean Peek | August 21, 2024

Offering money-back guarantees has both pros and cons. See whether a money-back guarantee is right for your business.

online customer
Article
How to Set a Price for Your Service
By Jennifer Dublino | August 20, 2024

Setting the proper prices for your services is one of the most crucial elements of business. Learn how to set fair and accurate prices for your services.

Article
Domestic Partner Benefits in the Era of Marriage Equality
By Skye Schooley | August 16, 2024

Though same-sex marriage is legal, domestic partner benefit laws vary. Learn the pros and cons of extending benefits to your employees' domestic partners.

Article
5 Email Marketing Tips to Grow Your Small Business
By Jennifer Dublino | August 16, 2024

Email marketing is inexpensive and effective. Follow these tips to make the most of your email marketing campaigns and strategy for your business.

hands checking email on a laptop
Article
10 Reasons Email Marketing Is a Must for Small Businesses
By Skye Schooley | August 16, 2024

Find out why you should use email marketing services, see dos and dont's and get recommendations for top software tools.

Article
Email Marketing Best Practices and Predictions for 2025
By Jennifer Dublino | August 16, 2024

Your email marketing strategy may need an update. Follow these best practices for successful email campaigns, and see what's ahead for the rest of the year.

Article
The Pros and Cons of Flexible Benefits
By Skye Schooley | August 16, 2024

Understand the pros and cons of flexible benefits so you can determine if they are right for your business.