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Buying Guides

Latest: Advice, Tips and Resources

Article
What Is a Workers’ Comp Exemption?
By Kimberlee Leonard | November 07, 2024

This guide explains how workers' compensation exemptions work and to which employees these exemptions may apply.

Article
6 Effective Strategies for Communication in a Crisis
By Julie Thompson | November 06, 2024

In a crisis, it is essential for a business to interact with its audience. Learn six essential strategies for crisis communication.

Article
5 Simple Ways to Pinpoint Your Brand’s Target Audience
By Chris Christoff | November 06, 2024

When you start a business, you need to understand your target market at a fundamental level. Here's exactly how to identify your audience.

Article
5 Powerful Tips for Successful Account Management
By Jamie Johnson | November 06, 2024

An account management strategy dictates how you handle your company's accounts. Learn how to prioritize your accounts and keep your business on track.

business tools
Article
What Is Google Ads and Why Should You Use It?
By Max Freedman | November 06, 2024

Here are some of the benefits of using Google Ads in your digital marketing strategy.

Article
90 Days to Prove Yourself: The Power of a Probationary Period
By Julie Thompson | November 06, 2024

Giving an employee a probationary period has advantages. It allows them to achieve more and offers the company a chance to see if training is necessary.

Article
Alternative Lending: A Small Business Guide
By Shari Weiss | November 06, 2024

Alternative lenders offer more flexible terms and faster approval and funding than traditional banks. Discover more about alternative loans.

happy business team at a conference table
Article
The Power of Anonymity for Employee Feedback
By Chad Brooks | November 06, 2024

Find out the advantages and disadvantages of anonymous feedback and how to get it from your employees.

Article
Automated Email Sequence Examples
By Marisa Sanfilippo | November 06, 2024

You can keep your customers more engaged by using automated email sequences, which looks at their actions and behaviors and helps you craft better campaigns.

Article
From COVID-19 to Hurricane Season: Disaster Preparedness for Small Business
By Skye Schooley | November 06, 2024

If you have a strong plan in place, it'll take more than a natural disaster like COVID-19 to sink your company.

Article
Leadership Tips for Managing a (New) Remote Team
By Kiely Kuligowski | November 06, 2024

If you're suddenly managing your team remotely, these tips can help you communicate effectively and keep the company running smoothly.

Article
How to Create a Paperless Office
By Sean Peek | November 06, 2024

Paperless office solutions reduce clutter, improve organization and streamline reporting. Here's how to create a paperless office.

Article
Does Working From Home Save Companies Money?
By Baruch Silvermann | November 06, 2024

After the pandemic created a remote work shift, working from home became common. Learn how remote work can save a company money and bring other benefits.

Article
Are Employees More Productive Working From Home?
By Baruch Silvermann | November 06, 2024

Historically, traditional job roles were shackled to the office, but are we more productive at home? See data and learn how to improve remote productivity.

Article
Why Remote Work Makes Good Business Sense
By Julie Thompson | November 06, 2024

A flexible work schedule is valued by many employees. But it also benefits businesses, which save money on office space, utilities and more.

Article
What Type of Employee Monitoring System Do You Need?
By Skye Schooley | November 06, 2024

Keeping track of your employees is easy with the right tools. Check out these employee monitoring software and solutions to find what's best for you.

Remote team meeting on a laptop
Article
How to Transition to Long-Term Work From Home
By Kiely Kuligowski | November 06, 2024

Working from home requires preparation and a new approach. Learn how to transition to remote work if you're working for a company or starting your own business.

Article
How to Get PPP Loan Forgiveness
By Donna Fuscaldo | November 06, 2024

The pandemic’s Paycheck Protection Program offered relief to businesses. Here is what you should know about the loan forgiveness process.

Article
Grants For Felons, SBA Programs & More Funding Options
By Sean Peek | November 06, 2024

The government and nonprofits provide funds for felons who want to start a business. Here is a list of options, from grants to crowdfunding to loans.

Article
What Is Dynamic Pricing, and How Does It Affect E-commerce?
By Jennifer Dublino | November 06, 2024

In dynamic pricing, product prices adjust in response to real-time supply and demand. Learn how dynamic pricing works and its benefits and downsides.

Article
Should You Offer Your Employees a PPO?
By Julie Ritzer Ross | November 06, 2024

A PPO healthcare plan has its pros and cons. Learn more about what those are when deciding if it is right for your employees.

Article
What Is a Severance Package and Severance Agreement?
By Adam Uzialko | November 05, 2024

Severance pay is sometimes paid out to an employee when they are terminated. Check out these free severance agreement templates and letters.

person using a calculator to do accounting
Article
Hitting the Books: A Guide to Retail Accounting
By Jill Bowers | November 05, 2024

Learn about the methods of calculating and tracking inventory that are used in retail accounting.

Article
5 Reasons Why Emotional Intelligence Matters in Sales
By Jennifer Dublino | November 05, 2024

While sales careers require a variety of skills, emotional intelligence may be one of the most important. Learn why emotional intelligence matters in sales.

Article
Elevating Expectations: 6 Ways Product Quality Affects Your Brand
By Sammi Caramela | November 05, 2024

Ensuring your products are high quality is crucial to your business's bottom line. Learn how to create products that meet user standards.

podcast equipment
Article
Favorite Business Podcasts of 2024
By Skye Schooley | November 05, 2024

Podcasts are a great way for business owners and entrepreneurs to get business advice, learn about trends, and find inspiration. Check out our favorites.

Article
Best Business Certifications of 2024
By Sean Peek | November 05, 2024

A business certification can take your career to the next level, making your skills stand out and helping you get the right salary.

Article
What Your Business Can Learn From Peter Drucker
By Jennifer Dublino | November 05, 2024

Peter Drucker was an influential management consultant whose theories are widely used today. Learn how Drucker's management theory can help your business.

Article
The Management Theory of Frederick Taylor
By Sean Peek | November 05, 2024

Make your business more efficient by using Frederick Taylor's scientific principles for employee management.

Article
Guide to Marketing Certifications
By Max Freedman | November 05, 2024

Marketing certificates bolster your digital and traditional marketing skills and job prospects. Learn about marketing certifications and which are best.