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Whether you are targeting small or large audience, the success in influencer marketing largely depends on the relationship.

If you have a background in marketing and communications, an advertising agency could be a smart startup option. Here's what you need to know.

Customer tracking helps companies understand who's buying their products and why. Learn what you should track and which customer tracking methods are best.

Outsourcing is often great for business but it can offer challenges. Learn how to find the right partner to help you grow your company.

A document tracking system automates the process of accessing, searching and editing documents and enables you to control who views or edits a document.

There's more to a loan than paying your monthly installment. Look for these hidden terms and fees a lender might include in a loan agreement.

PayPal has affordable payment processing services and no long-term contracts. Learn how your company can accept credit and debit card payments with PayPal.

Learn the benefits and laws associated with monitoring company-owned employee cell phones.

Some businesses benefit from cutting managerial positions. Learn what a flat organizational structure is to see if it’s right for your company.

A computerized filing system makes organizing your files easy. Here's how to implement one in your business.

LinkedIn is an excellent platform for professional networking. Learn tips for LinkedIn networking and why an active LinkedIn presence is crucial.

Learn the best practices for handling cash flow and other accounting issues. These useful tips and strategies will help you manage business finances.

Audiences want an authentic connection with the companies they patronize. Create a better brand on social media by considering these seven factors.

Social media marketing is effective for brands, but it's evolving rapidly. Learn how to leverage social media marketing today and identify future trends.

Angel investors are accredited investors who use their money to help businesses they view as worthwhile. Learn how to find and work with them.

A Q&A with the author of The Obvious Choice

Employee turnover is the voluntary or involuntary loss of an employee who leaves an open position that your business will need to fill. Learn how to track it.

Our step-by-step guide outlines what to include in your company's business growth plan and features expert advice from business strategy experts.

See the best business advice, strategies and insights from top company leaders at Whole Foods, Google and more.

Franchises are a good way to own and run a business without having to determine what to sell or how to market it. Learn about low-cost opportunities.

Defaulting on an SBA loan is serious; you can face bank levies, wage garnishment and foreclosure. But some cases allow forgiveness. Learn if you qualify.

Small businesses have a lot to think about when dealing with immigration and foreign employees. Learn about visas, work authorization I-9 forms and more.

Learn the links between highly motivated employees and high employee engagement – and how both can benefit your business.

Here’s everything you need to know about results-only work environments, and whether it’s right for your business.

While software can sync files and folders for you, it's often limited in scope. Learn how a PowerShell script can help you build a custom solution.

The theories of Charles Handy have had a powerful effect on modern management thinking. Here is what you need to know.

The sharing economy, also known as the peer-to-peer sharing economy, is a system where assets or services are shared between consumers.

Employee burnout isn't just a personal issue — it affects your entire organization. Find out the causes and how to address it.

Read our step-by-step guide and get professional advice for writing the executive summary of your marketing plan with tips from chief marketing officers.

Keep your emails out of Gmail’s Promotions folder. Here is how to write high-quality, personalized content that will stay out of spam.