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Latest: Advice, Tips and Resources

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Article
Why Real Authenticity (Not the LinkedIn Version) Is “Messy” [Full Q&A]
By Antonio Ferme | August 22, 2024

Our interview with leadership coach and author Valerie Garcia

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Article
6 Email Marketing Challenges and How to Overcome Them
By Jennifer Dublino | August 22, 2024

Email marketing is effective, but it has its share of obstacles. Find the solutions to email marketing's biggest issues.

Article
16 Innovative Approaches to Improve Your PPC Strategy
By Jennifer Dublino | August 21, 2024

Pay-per-click (PPC) advertising is an effective marketing strategy. Learn tips for improving your PPC plan and generating new customers for your business.

online customer
Article
How to Set a Price for Your Service
By Jennifer Dublino | August 20, 2024

Setting the proper prices for your services is one of the most crucial elements of business. Learn how to set fair and accurate prices for your services.

Article
What Sole Proprietors Need to Know About Business Licenses
By Jennifer Dublino | August 19, 2024

Sole proprietors must abide by laws and regulations about business licenses and other matters. Learn about municipal rules for sole proprietorships.

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Best Pick
The Best Online Payroll Services of 2024
By Jessica Elliott | August 19, 2024

Our team has compared the best online payroll services for 2024. See up-to-date reviews and costs for the top services.

Article
11 Scams That Prey on Small Businesses
By Jennifer Dublino | August 19, 2024

Scammers often target small and midsize businesses. Beware of these 10 business-related scams, and learn how to avoid cybercriminals and hackers.

Article
Domestic Partner Benefits in the Era of Marriage Equality
By Skye Schooley | August 16, 2024

Though same-sex marriage is legal, domestic partner benefit laws vary. Learn the pros and cons of extending benefits to your employees' domestic partners.

Article
5 Email Marketing Tips to Grow Your Small Business
By Jennifer Dublino | August 16, 2024

Email marketing is inexpensive and effective. Follow these tips to make the most of your email marketing campaigns and strategy for your business.

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Article
10 Reasons Email Marketing Is a Must for Small Businesses
By Skye Schooley | August 16, 2024

Find out why you should use email marketing services, see dos and dont's and get recommendations for top software tools.

Article
Email Marketing Best Practices and Predictions for 2024
By Jennifer Dublino | August 16, 2024

Your email marketing strategy may need an update. Follow these best practices for successful email campaigns, and see what's ahead for the rest of the year.

Article
The Pros and Cons of Flexible Benefits
By Skye Schooley | August 16, 2024

Understand the pros and cons of flexible benefits so you can determine if they are right for your business.

Article
Text Message Marketing: Annoying, Brilliant or Both?
By Mark Fairlie | August 16, 2024

Forget WhatsApp or Facebook Messenger. The way to reach more Americans on their cell phones is by the humble SMS text message.

Article
4 Questions for a Successful HRIS Audit
By Chad Brooks | August 16, 2024

Find out what a human resources information system is, the different types of HRIS and the questions to ask when evaluating a system.

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Article
Smart Rivals: How to Compete Against Tech Giants [Full Q&A]
By Tina Nazerian | August 16, 2024

An interview with Harvard Business School’s Feng Zhu and Bonnie Cao

Article
4 Human Resources Decisions That Affect Your Company
By Skye Schooley | August 15, 2024

HR support is an essential element of company success. Learn how human resources decisions can impact your business.

Article
Why Do Small Businesses Need a Registered Agent?
By Deborah Sweeney | August 15, 2024

Finding a registered agent is part of starting a business. Learn what a registered agent is and why your small business needs one.

Article
You Can Do It: How to Start a Business Without a Loan
By Donna Fuscaldo | August 15, 2024

Debt isn't the only way! Here are alternatives to getting a loan in order to start your business.

Article
International Calling Costs: Everything You Need to Know
By Shari Weiss | August 15, 2024

Any business that deals with international clients or partners will need to make calls overseas. This guide will help you save on such expenses.

Article
Soft Skills to Consider for Improved Employee Return on Investment
By Julie Thompson | August 15, 2024

If you want to boost productivity and profits, make sure your employees have these soft skills. You'll see a better return on investment if they do.

Article
6 Benefits of Forming an S Corporation
By Jamie Johnson | August 15, 2024

An S corporation helps you avoid double taxation and the self-employment tax. Learn the pros and cons of S corporations and other corporate structures.

Businesswoman with mobile phone in hand
Article
10 Reasons Brands Should Use Text Message Marketing
By Skye Schooley | August 14, 2024

Text message marketing is an easy way to boost your digital marketing efforts. Learn why and how you should use it.

Article
4 Benefits of Using Social Media to Grow Your Small Business
By Jennifer Dublino | August 14, 2024

Every business can benefit from social media, no matter its size or industry. Learn four benefits of using social media and pitfalls to watch out for.

Article
How Digital Assistants Can Improve Workplace Productivity
By Sean Peek | August 13, 2024

Learn all about digital personal assistants, and seven ways they can improve your workplace.

Article
Features of Business Security Systems
By Sean Peek | August 13, 2024

Here's how to find an effective, affordable security system for your business.

Article
Your Reputation Is Your Reality: How to Strengthen Your Company’s Public Image
By Jamie Johnson | August 13, 2024

Your brand reputation is important to your customers. Learn tips guaranteed to keep your reputation untarnished.

Article
What Is Employee Self-Service?
By Sean Peek | August 13, 2024

Many human resources information systems have some type of employee self-service options. Here's what you need to know about employee self-service.

Article
Southwest Airlines: A Case Study in Great Customer Service
By Sean Peek | August 13, 2024

Southwest has built an impeccable reputation by putting customers first and prioritizing its employees. Here's what businesses can learn from Southwest.

Office workers
Article
Get It Together: 7 Quick Ways to Make Your Business More Organized
By Leah Zitter | August 13, 2024

Use these simple tricks to make your business more efficient with the minimum resources.