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Increasing cash flow without overloading employees or sacrificing product or service quality can be challenging, especially if your finances are tight and resources are limited. Streamlining expenses is more straightforward and impacts your profit margin directly.
Simply put, cutting business costs can boost profitability. We’ll explain how implementing systematic cost-control methods can yield immediate savings while ensuring competitive profit margins.
Many small business functions and categories lend themselves to cost-cutting measures, including the following:
We’ll examine each element and suggest ways to cut costs and boost profitability.
Examine current administrative processes and identify areas where automation and technology could relieve employees of manual tasks. Business technology is changing rapidly and implementing the latest software and solutions can reduce operational costs significantly.
Many online solutions can automate various small business functions at a fraction of the cost of employing human resources (HR). By automating repetitive tasks, you can save hours of manual effort daily, freeing employees to focus on more productive tasks. Additionally, since machines are not prone to mistakes, technology reduces human errors.
Here are a few ways to reduce your operational costs with technology:
Ideally, accounting and invoicing software should integrate with applications your business already uses. To learn more, read our reviews of the best accounting and invoicing software to find a solution that meets your needs and budget.
Finding an outsourcing partner for secondary business functions is another smart way to reduce operational costs. Outsourcing helps keep your organization slim while lowering payroll costs. Instead of diverting your focus and effort to manage nonessential tasks, you’ll be able to devote your time to revenue-generating activities.
Here are some services that may lend themselves to successful outsourcing:
It may be a good idea to outsource HR functions if you spend too much time working on HR tasks and find you can’t respond quickly to changes your business growth incurs.
Smart hiring decisions, such as finding applicants with multiple skills, can reduce yearly HR expenditures. For example, if your new administrative assistant understands content marketing, that’s a huge plus.
Another idea is to hire contractors instead of full-time employees. Many small businesses are turning to exceptional professional freelancers for ad hoc jobs, which has revolutionized the way startups compete with established organizations in today’s marketplace.
Hiring freelancers and interns can be a money-saving masterstroke for small businesses. Hire contract professionals for as long as it takes to get the job done. You don’t need to pay them when there’s no work. The work gets done and the overhead costs aren’t added to your payroll commitments. It’s a win-win situation.
Here are a few areas where businesses often benefit from hiring freelancers:
When hiring a freelancer to write content, reach out to writers who are already publishing quality content in industry publications.
Are you paying the best possible prices for goods and services? Examine your operating expenses and see where you may be able to negotiate better rates. Consider the following factors:
Expansive — and expensive — office space isn’t always necessary. The COVID-19 pandemic taught us that not all employees must come to the office every workday. Some jobs can be done at least as efficiently from home while others can be done well partially from home with some in-person meetings at the office.
If you haven’t already, create a remote work plan and allow employees to telecommute for part of the week. You may be able to downsize your office space and use remote work tools, including video conferencing systems, to facilitate client, vendor and co-worker meetings. For example, Skype, Slack, Trello and Zoom enable virtual meetings and collaboration. Additionally, technologies like Google Drive and Basecamp centralize documents and file storage to ensure a smooth workflow.
Beyond saving money on office space, remote work can benefit your business in multiple ways. For example, many employees prefer working from home and avoiding the commute, leading to higher job satisfaction and loyalty.
You may be able to adjust your employee benefits package to save money without shortchanging your employees. Here are some tips:
The best professional employer organization (PEO) services can help you administer employee benefits cost-effectively and save money on administrative HR tasks. According to NAPEO, the expected return on investment (ROI) in cost savings for businesses using PEOs is 27.3 percent.
Many vendors offer early-payment discounts to reduce nonpayment and collection expenses. If you have the available cash, pay your invoices early to take advantage of these discounts, which can add up quickly.
If your vendors don’t currently offer this kind of discount, ask them about it or include it in contract renegotiations, especially if you are a long-term customer or spend significant money with them.
Conversely, most vendors charge interest or late fees on unpaid invoices. If you have been paying these penalties, shifting to paying your bills on time can also save you money.
Enlist and incentivize employees to identify redundancies and waste in the organization. Here are some examples:
Shifting to a sustainable business model is good for the planet and your bottom line. Although you’ll have some upfront expenses, sustainability measures like installing solar panels on your facility’s roof can save you thousands in utility costs each year. The federal government and some state and local governments offer tax credits for specific green initiatives, so be sure to seek out applicable ones.
Sustainable practices can increase your sales revenue. According to Bain & Company, half of consumers say sustainability is one of their top four criteria when considering a purchase and American consumers are willing to pay up to an 11 percent premium for sustainable products.
Running a successful business is an ongoing process that necessitates continuous monitoring, analysis and adjustment. Examine several cost factors to ensure you aren’t paying more than is necessary.
Here are some examples of areas to continually monitor for potential cost-cutting opportunities:
Operational costs are the day-to-day expenses you pay to run your business, such as the following:
On financial statements, the COGS is subtracted from total revenue to get gross profit. Then, other operational costs are subtracted from the gross profit to get the net profit. This is the amount left over to be distributed to the business owners or reinvested.
Reducing operational costs is a proven practice to gain better margins. However, to do that effectively, you must identify the areas where it is feasible to reduce overhead. Consider involving customers and suppliers to evaluate possible areas of improvement. Proper assessment of your profit and loss statement is equally important as you don’t want to take any undue risks that can harm your business’s performance.
Remember that there is no one-size-fits-all approach to cutting costs and improving profitability. Something that works for another business might not work for you. However, a business with streamlined operating expenses is in better shape to push for improved margins, so make sure you’re running a tight ship.